logo design specialist

Many of you will remember Tracey Jewel as the bombshell brunette from the hit Channel 9 show, Married At First Sight – unless you’ve been living under a rock, of course.

She was paired with man’s man, Dean, who had very specific gender-roles in mind for the two of them.

On the latest episode of The Brand Dominance Project, I caught up with Tracey to talk about her experience building her own personal brand, her challenges, aspirations and what life is like as a reality star.

Plus, all the bully fun!

See the full interview below – click on the image 🙂 

If you remember my last post, I told you all about my nightmare client – someone I’m still unfortunate enough to be dealing with (although hopefully not for much longer).

Over my years running my own business and brand, I’ve learnt the hard way that criticism comes with the territory. Some of it is well-intentioned, some isn’t, but it’s always hard to hear regardless.

For this client in particular, when they turned on me, it hurt. It really sucked.

Things hadn’t gone the way they’d wanted in their business and they’d obviously had a very incorrect view of what success would look like for them. When it didn’t come to fruition, they took it out on whoever was closest. At the time, it was me.

And Tracey’s experienced a lot of this, naturally, both on and off the screen.

Vile comments, messages, and DM’s criticising her were aplenty, and that must have been tough.
She’s also a business owner (a copywriter and now author) too, so it would have had a double-knock on effect for her.

Yet, through it all, she keeps on keeping on.

And that’s what I’ve learnt do: it’s what I’ve always done, what I’m doing now, and what I’ll be doing in the future.

This gets much easier the longer you have your business, and the more experienced you are with how to handle setbacks. Which, funnily enough, is a question one of our Facebook followers asked us this week:

“When’s the right time to go full-time in my venture?”

Tracey and I cover this in our interview as well! (Lucky you). The answer is: when it feels right. And you’ll know when that happens, but just in case you need a bit of a guide point, my story might help.

I was working as a contractor for a full 6-months for the national property maintenance firm “Hire-A-Hubby” before I decided to jump full-time into my business.

I’d actually left the company 8 months before, I was their marketing assistant, however, the General Manager, Brandan, asked me to come back. I declined the full-time offer, but instead saw the potential silver lining:

I was new to my gig. I didn’t have a lot of steady clients. To be honest, my income fluctuated.. a lot.

So, I asked to work as a contractor, for 1-2 days a week – on the firm condition that I could work from home.

Brandan agreed, and I ended up earning more than I did whilst working for them FULL-TIME from their office in Kingsgrove.

On the side, I built Digital Graphic Design, now Brand Dominance, (around about 5 hours or so a day), focusing purely on sales, marketing, and business development. Finally, I could let go of Hire-A-Hubby after a few months, so I did.

Unlike my troll and tall poppy, I had awareness of when to take the leap to full-time – and that has made all of the difference.

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